The idea behind Foreshore was first discussed between a group of girls and how everyone has a different experience when shopping for swimwear. Finding something that doesn’t only support you and shows off your assets but also has a beautiful design. whilst also being great quality was essentially impossible. So we created an Australian swimwear brand that empowers how you feel and makes every size feel confidentin swimwear. ​

 

This project was more a self-inflicted passion project. From start to finish, this project has a lot of meaning to me. I think being a curvy girl finding a swimsuit can be hard, and with love for Australia and the swim culture, it felt like the perfect match to create a fake brand. ​From graphics to illustration, I created everything from scratch. The packaging is inspired by different body shapes, and these we all sketched don my i-pad.